DERIVERABLES

Brand Brief for "CAPRIO CAPTURED"

Brand Name: Caprio Captured Photography
Tagline: Timeless and elegant Imagery
Industry: Photography

Overview:
Alicia, the owner, had a clear vision for her brand to be clean and elegant, reflecting the timeless and sophisticated aesthetic of her photography style. She wanted her photography to stand out, capturing moments that evoke elegance and longevity.

Project goals

My goal in this project was to create a logo that was unique to Alicia’s brand. I hand drew the letters in cursive to give the logo a personalized and elegant touch. Additionally, I curated a clean, minimalist color palette and selected font combinations that enhanced the overall aesthetic. The result was a design that perfectly aligned with Alicia’s vision of a timeless, sophisticated brand.

Hand drawn logo